Vanas.

Vanas.

Vanas.

Vanas Engineering is a Belgian specialist in warehouse design, automated storage systems and WMS software, based in Melsele. Since 2024 I have been their go-to partner for recurring graphic design work, always working within their established brand guidelines.

Scope

Graphic Design

Graphic Design

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Client

Vanas

Vanas

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Duration

Ongoing

Ongoing

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Year

ongoing since 2024

ongoing since 2024

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Challenge

(01)

A technical B2B brand that needs sharp, consistent visuals.

Vanas Engineering operates in a precise, professional world: warehouse automation, storage systems and logistics software for factories, warehouses and distribution centres. Their clients are businesses that value accuracy and reliability. The brand materials need to reflect that. Consistent, clear and always on brand, whether it is a flyer for a trade fair, signage in a showroom or a background for a Teams call.

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Solution

(02)

Consistent design across every touchpoint.

Vanas has clear brand guidelines and I work within them on every project. That structure is what makes the collaboration run smoothly. I know the visual language, they know what to expect from me.

Over the course of our collaboration I have delivered a wide range of graphic design work: flyers, trade fair stands, Hall of Fame templates, signage boards, Teams backgrounds, icon libraries and more. The trade fair stands deserve a special mention. I have designed several of them, each destined for large professional exhibitions, often with tight deadlines. That combination of scale, visibility and time pressure is exactly where solid preparation and a thorough knowledge of the brand make the difference. When a stand goes up at a major trade fair, there is no room for last-minute corrections.

The icon library was another project with lasting value. It gives the Vanas team a set of visual elements they can apply independently and consistently across future materials, keeping everything on brand without starting from scratch each time.

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Conclusion

(03)

The kind of collaboration that just works.

Working with Vanas since 2024 has been a straightforward and pleasant partnership. They know what they want, I know their brand, and the work gets done well. That kind of ongoing relationship is one of the things I enjoy most about this work. No lengthy briefings every time, just good communication and consistent output. I look forward to continuing this collaboration and growing the visual toolkit alongside the brand.